How to Expand Your Brewery: Proven Strategies for Professional Brewers

Expanding your brewery strategies and solutions

How to Expand Your Brewery: Strategies and Solutions for Growth

Expanding a brewery is an exciting step—but with so many options on the table, where do you start? Whether you’re aiming to boost production, create a unique space for customers, or introduce new products, each path has its own advantages and considerations. Here’s a quick guide on the primary ways breweries can expand, based on Coenco’s 25+ years of experience helping breweries worldwide grow efficiently. This information is based on the content from our latest whitepaper!

1. Scaling Production: Growing Without Relocating

One of the quickest ways to expand is by optimizing your current production setup. Coenco’s strategies include:

  • Isobaric Fermentation for Faster Production
    Isobaric tanks eliminate the need for bottle refermentation, helping brewers save up to two weeks in production time. For breweries producing large volumes, this option can mean more batches, greater flexibility in beer styles, and reduced risk of contamination.
  • Contract Brewing & Storage Solutions
    If your space is limited, consider contract brewing or leasing extra storage. For example, Brasserie Curtius used a custom transport tank as a mobile billboard while increasing their output—great for brand visibility and production needs. See the case in our whitepaper!
  • Centrifuge Integration for Efficiency
    A centrifuge speeds up the brewing process by separating particles early, reducing fermentation time and waste. Brouwerij Martinus used this technology to boost yield and improve quality in a compact space, achieving a 10% increase in beer output annually. See the case in our whitepaper!

2. Developing a Hospitality Space: Build Brand Loyalty

A taproom or brewpub offers more than just additional revenue; it’s a chance to engage directly with customers and foster brand loyalty. When designing these spaces, Coenco emphasizes:

  • Optimizing Flow & Layout
    Using height creatively (think stacking tanks) and creating a well-thought-out layout can maximize seating without compromising the brewery experience.
  • Higher Profit Margins & Recipe Testing
    By selling directly, you gain higher margins and a real-time opportunity to test recipes. Customer feedback in this setting is invaluable, helping you refine offerings that can later become core products.

3. Diversifying Offerings: From Whiskey to Kombucha

Keeping customers engaged with your brand can mean more than just great beer. Here’s how to expand into new product lines:

  • Whiskey Production
    With minimal equipment upgrades, breweries can begin distilling whiskey, tapping into a high-demand market and diversifying their offerings.
  • Non-Alcoholic Beverages & Alternatives
    Non-alcoholic options like lemonades, kombucha, and hard seltzers are popular with health-conscious and younger demographics. Coenco advises using dedicated equipment to prevent cross-contamination, especially when working with sensitive fermentation processes like kombucha.

Conclusion: What’s Next for Your Brewery?

Expanding isn’t just about more production or bigger facilities; it’s about finding the right fit for your business. Whether it’s optimizing production, designing a customer-friendly space, or introducing new products, planning each step strategically will help ensure long-term success. Coenco specializes in customized brewery solutions, guiding breweries at every stage of their journey.

More details on these topics can be found in our whitepaper!

Ready to Grow?
Reach out to Coenco’s team to discuss your specific needs and start planning the next big step for your brewery.

 

Een vraag? Wij luisteren!

Heb je een vraag of wens je meer informatie?
Neem contact op, wij helpen je graag verder.